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About Us

Press for Peace (PFP) is a not-for-profit organization mandated to strengthen and promote peace, sustainable development and community cohesion. Although, the founding members of the PFP were journalists and media professionals, over the time the organization has attracted the attention of other working groups, especially youth, women, minorities, activists and professionals in different spheres of human interest.


The Press for Peace member could be a student, lawyer, journalist, community worker, academician, peace & human rights activist, environmental activist, development professional or anyone who considers himself to be a responsible citizen, has a humanitarian approach and is willing to act as a volunteer.

Our Background

Press for Peace was established in 1999. It initially focused on local and burning issues of that time. The priorities were set to focus on condemned and sad plight of different segments of society including working journalists, prisoners, minorities, highly vulnerable children and women in Azad Kashmir.


The Press for Peace community has a strong faith in volunteerism. Volunteers are the back-bone of this organization and they have permanent social, emotional and humane grounds in the communities where they serve. They do not wait for calamities to happen; they just prepare themselves and the vulnerable how to avoid those calamities.

Our vision

Press for Peace (PFP) envisions permanent peace, sustainable development and everlasting happiness for all people of the state of Jammu & Kashmir.

Our Mission

Our mission is to create a favorable environment for the establishment of permanent peace, secure livelihood and sustainable development in all parts of the state of Jammu & Kashmir by equipping individuals, groups and communities with needed knowledge, advocacy, research and training.

Our values
  • Humanitarian approach toward the communities where we serve
  • Accountable and responsible approach to the work
  • Transparent and efficient project management
  • Continuous collaboration with all stakeholders, sponsors and donors
  • Impartiality and equality during resource utilization & skills generation.