Tourism and Peace 2

How Tourism Can Promote Peace (2)

posted Dec 11, 2018, 1:27 PM by PFP Admin

How people can contribute?


A number of researchers suggest that, among other contributions, people can pursue peace through their association with tourism. For instance:  

1-Respect and work for the development, protection and support of traditions, cultural heritage sites and sacred places;

2-Acknowledge and protect cultural diversity, and encourage travel for all (including those with disabilities);

3-Reduce poverty by favoring local communities in employment and business development;

4-Eliminate the conditions which lead to acts of violence and work to restore damaged areas;

5-Plan carefully and adopt sustainable practices with respect to the environment;

6-Involve local people in decision-making; and

7-develop visible symbols such as peace poles, peace parks and peace gardens

How peace and tourism mutually negate violence and conflict?


Peace through tourism refers to the reduction and hopeful elimination of conditions that lead to violence. Researchers Kim and Crompton (1990) suggested that peace is a state which “removes logistical barriers to travel and psychological notions associated with fear for personal safety and antipathy from prospective hosts”. 


Active war discourages tourists, but the prospect of war and widespread violence equally deter all but the most courageous travellers.These scholar investigated the proposition that tourism has some potential to reduce tensions between divided countries. The fact is that as tourism needs a peaceful environment to encourage tourists, in turn, tourism can promote peace by reduction of tension between neighboring nations. 


Nations that are divided may have many things in common. For example, they may have a common language, common rituals and traditions, common relatives and so on. These elements are keys by which can promote tourism and ultimately develop the economic status of the countries that may have dispute for many years. 

Success stories about peace through tourism 

North and South Korea

Civilian visitors to the heavily fortified demilitarized zone that separates North and South Korea will soon be able to cross the demarcation line that for decades has acted as the frontier between the two adversaries.

The case of the Netherlands - Dutch perceptions of Moroccans

The number of Moroccans in Netherland with their Islamic culture imposed prejudice in Dutch in relation to Moroccans. They associated Moroccans with crimes and illegal activities. The International Center for Tourism executed a project about the prejudice of Dutch people toward Moroccans. The result showed that after Dutch people visited Morocco, their attitude change.

Imagining peace tourism between India and Pakistan

After separation of Pakistan from India in 1947 that resulted in division of Kashmir between these two countries, a lot of unrest prevailed in the location of control (LOC). These conflicts affect on the economic potential of the two countries and people living in both parts of separated state.

If conflict in this region continues, both countries will be deprived of their potential to improve the life of their people. Because of these conflicts, people cannot trade with each other. In other hand, conflict in this region has other cost too. For example, a lot of money has been spent on defense when large population faces poverty, illiteracy and poor living conditions. This hostility has also affected foreign direct investment in the region.

Tourism and Peace building in Jammu and Kashmir

For many years nobody considered the potential of cross border tourism in maintaining peace in both sides of Kashmir.

Background of Intra- Kashmir Trade and Travel 

1. India and Pakistan have initiated a number of confidence-building measures in Kashmir, including the creation of a bus service and the limited expansion of trade across the Line of Control (LoC).

2. The present cross-LoC confidence-building measures address primarily the divided families living on both sides of the LoC and thus are limited in scope and do not serve the entire region and all communities of Kashmir.

3. It is imperative for India and Pakistan to expand cross-LoC confidence-building measures and add new initiatives that would address the imbalances in the existing interactions.

4. Expanding tourism in Jammu and Kashmir and Azad Kashmir will result in economic development of the two sides.

5. Cross-LoC tourism will be an important initiative in further expanding the present confidence building and will allow members of the broader civil society of Kashmir to visit and interact with each other.

6. Cross-LoC tourism will expand the scope of interactions between the two sides, beyond the divided families, and include everyone in Kashmir.

7. Cross-LoC tourism will also create constituencies of peace beyond the select group of divided families and businessmen who already benefit from the cross-LoC bus services and truck traffic.

The way forward

8. As a first step, India and Pakistan should develop a “package tourism” program that would include select destinations on both sides of the LoC.

9. More important, both India and Pakistan should seriously consider further relaxing travel restrictions for people to travel across the LoC.

Increase of commute between the two sides may have not dramatic impact, but certainly change the status of the conflict in this region.


Tourism by its nature needs an atmosphere of peace and nonviolence. Tourism industry will replace industries like oil. Because oil industry is not renewable, but sustainable tourism is. As tourism can alleviate poverty, boost economy and empower women, all countries should use their tourism potentials to help the development of their own countries. Cross border peace will boost tourism and in turn will promote peace in neighboring countries. 


Countries like Pakistan and India that have conflict over Kashmir can use their tourism potential by promoting a tourism packages that include tourism attraction of both sides. They can also use sport event such as football to make the two nations closer. Indian and Pakistanis have many things in common and Kashmir is shared between them. Kashmir is called a heaven on the earth. 


With promotion of tourism in the region, both nations can help boosting their economic status and create job for their nations and improve the infrastructure of roads, hotels, transportations, etc. If governments care for their people, it is a must to forget old animosities and think of advancement of the region. War never make anything better, but peace do. 

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